The churn rate of companies has gone up significantly. In 1935, the average lifetime for an S&P 500 company was 90 years; today, it is about 18 years, says Dominic Barton I think the key thing is that we are very fortunate with respect to the incoming talent we attract. I will always remember Marvin Bower telling me that you win or lose on the talent that comes through your door. If you attract the best people, they are, in a sense, by definition going to do very well. For the 2,200 consultants that we hire each year, we look at about 225,000 applicants. I knock on wood when I say this, but we're fortunate to be at an 87 per cent acceptance rate on the offers we make. Despite the ups and downs of the economy, we've consistently been able to get more than our fair share of great people. The second thing is our focus on leadership development. We spend about $120,000,000 per year on various training programmes for our people. More importantly, in our job design,...