The market for mobile health applications is continuing to grow and is expected to reach $11.8 billion by 2018, according to GlobalData, a market research firm.The rapid adoption of smartphones and tablets has boosted the demand for healthcare-related mobile technology, and patients and physicians
http://www.telegraph.co.uk/technology/news/10488778/Digital-doctors-how-mobile-apps-are-changing-healthcare.html
Huge potential
A recent PwC Global Healthcare report revealed that over 60 percent of healthcare facilities in India view mobile health as a wonderful opportunity to drive their business. Experts believe India has the potential for developing mobile related health services, as mobile devices have become an integral part of our daily lives.
According to Suresh Vedula, Director – Enterprise Sales Markets, “Mobile applications have seeped into every aspect of our lives including education, information and entertainment and are gradually expanding to other areas like healthcare and public health. It is especially significant in India where there is a large rural population that is devoid of access to hospital, clinics and other heath related facilities.” He points out that Nokia offers mobile health initiative in India through Nokia Life Tools where mobile phones are used as a vehicle to promote healthcare. The programme launched last year is running successfully across the country.
Apollo Hospitals already has an active mobile healthcare delivery system that facilitates treatment over the mobile phone. “We have already expanded our reach by using innovative technology and the mobile phone for telemedicine, which we believe is a highly effective way to make healthcare available to the masses,” says Srinivas Raman, Head – IT at Indraprastha Apollo Hospitals.
Similarly, by introducing mobile health systems, Dr. Batra’s chain of homeopathy clinics has made healthcare facilities easily available to patients through mobile phones. Dr. Soundararajan, CIO - Dr. Batra’s informs that as part of its m-health initiative, the homeopathic clinic provides multiple facilities and treatment to mobile phone users. “Patients can register and submit their brief history on mobile phone, fix appointment, chat with doctors and order medicines that are delivered at their doorstep,” he said.
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